Aktuality
Prague University of Economics and Business Hosted the Central Europe Waste Manager of the Tesco Company on the 19th of October, 2022
The Tesco Company is a Czech leader in food-wasting management. It has got long-term exemplary cooperation with Food Banks and it is the only Czech retailer that publishes its data on food waste. Jan Krcmar is responsible for food waste prevention in this retail chain. That is why he was Number One to be invited […]
The celebration of the 100th anniversary of the establishment of diplomatic relations with Mexico was also attended by members of KMP
On the occasion of the Mexican national holiday (212 years since the declaration of Mexico’s independence) and the 100th anniversary of diplomatic relations between Czechoslovakia and Mexico, Ambassador Leonora Rueda invited several prominent personalities to a concert held in the Bohuslav Martinů Hall at AMU. In the photo are the current teachers from the Department […]
Bronze Award in the Scientific Competition: Ing. Veronika Mokrejšová, Ph.D., KMP: Interview
We are happy to share that Ing. Veronika Mokrejšová, Ph.D., a member of the Department of International Business, won third place in the Czech know-it-all competition “Český vševěd všemi smysly” and became the third popularizer of science in the Czech Republic 2022. Our colleague Veronika represented not only the Department of International Business, the Faculty […]
ŠKODA AUTO – The Best Student Presentations for the Course International Marketing
The successful cooperation with the company ŠKODA AUTO a.s. within the course International Marketing (2MO401/2MO431) continued also in the SS 2021/2022. Students worked throughout the semester in teams on projects assigned by ŠKODA AUTO ČR. They could choose one from many project assignments covering a variety of topics – from topics focused on electromobility and marketing […]
Pilsner Urquell in the Course International Marketing Communications
Students of International Marketing Communication courses (2MO403/2MO506) can look forward to the assignment of a project in cooperation with Pilsner Urquell also this semester (WS2022/2023). Regular cooperation on various projects with Pilsner Urquell has been active on a semestral basis since 2017. Also in the previous semester SS 2021/2022, the three best teams presented their projects […]
Formula Student Czech Republic 2022 in Most: Ing. Petr Král, Ph.D. and doc. Ing. Přemysl Průša, Ph.D.
On 20.7.2022 and 21.7.2022, as judges in the Formula Student Czech Republic competition, the head of the Department of International Business, Ing. Petr Král, Ph.D. and doc. Ing. Přemysl Průša, Ph.D. had the opportunity to evaluate the sustainability of the business plans of technical school students who participated in the competition. Students of technical schools […]
Mexico’s Cultural Diplomacy: Instruments to Allure and Engage: Yadira Ixchel Martínez Pantoja, PhD
This summer, Dr. Yadira Ixchel Martínez Pantoja presented her research about the cultural diplomacy instruments that Mexico uses to promote culture including film, literature, music, exhibitions, and festivals, in order to build stronger relationships with stakeholders in host countries. During the “2022 Global Humanities Symposium: Engaging in Cultural Diplomacy” held at the Meridian International Center […]
