Dr. Yadira Ixchel Martínez Pantoja: The Festival of Embassies in Prague as a Public Diplomacy Instrument

The Department of International Business has the pleasure to share the link to the work of our colleague Dr. Yadira Ixchel Martínez Pantoja (please, see below), who explores the Festival of Embassies as an instrument of public diplomacy where ambassadors promote culture, gastronomy, and music of their countries in this CPD Blog from the USC Center on Public Diplomacy of the University of Southern California (USC).

Would you like to know about the importance of the Prague’s Festival of Embassies? Learn more about this unique multicultural event that brings together around 50 countries and ambassadors, and attracts around 15,000 visitors every year.

The Festival of Embassies in Prague as a Public Diplomacy Instrument: https://uscpublicdiplomacy.org/blog/festival-embassies-prague-public-diplomacy-instrument

Dr. Yadira Ixchel Martínez Pantoja teaches Principles of Intercultural Negotiation, Business Cultures of the Latin American Nations, and Doing Business in a Globalized Environment.  Her research interests are business diplomacy, cultural diplomacy, corporate social responsibility, nation branding, and sustainable development goals.