Pilsner Urquell in the Course International Marketing Communications
On March 2nd, 2022, within the course International Marketing Communications (2MO525 / 2MO506) students were assigned new projects for Spring Semester 2022. The project assignments were presented to students by Kristýna Tereková (Senior Brand Manager Pilsner Urquell). Regular cooperation on various projects with Pilsner Urquell has been active on a semestral basis since 2017. […]









